Benn and Beach

Brand Development; Creative Direction, Design: Schoolyard Creative

Start Up, Lawyer Branding

The Need:
Establish a brand identity for collateral, and communications that conveyed the value of sturdiness and heritage.

The Solve:
History enthusiasts and trial lawyers, Benn and Beach saw themselves as modern day knights errant, roaming the legal landscape to rescue the oppressed and uphold justice. This design solution drew inspiration the knights past and look to establish a coat of arms for these modern seeker of justice.